Rivermark Credit Union Rewards Checking Flash

Company Overview

As a member-owned, not-for-profit financial cooperative, Rivermark Community Credit Union is committed to “Helping Members Get the Most Out of Life.” For more than 50 years, families in our communities have trusted Rivermark for unique and affordable financial solutions that make their lives easier.

Opportunity

Rivermark Community Credit Union launched a new program for their checking account customers. Passionate about personal service, they wanted a new way to reach out and tell customers about their new program. An important aspect to this new service would be the new advertising tool designed to help grow their customer base.

Solution

Swipht successfully revitalized the Rivermark site’s look and feel with the addition of a new flash player complete with custom controls and refer-a-friend links from within the player window. Swipht managed the process of hiring and coordinating professional voice talent while also producing a cohesive, well-designed interactive movie.

Results

Rivermark has been quite pleased with the movie produced by Swipht. So much so, that they adapted the minute-long web movie into a 15-second television commercial viewed on local stations.

Technologies

• Flash 8
• Action Script 2.0
• ASP.Net