Blog Engine Implementation
The success of blogging lies not in a new software or technology, but more in the fact that it provides the user with a format that mimics real interpersonal interactions. Like actual thought patterns and conversations that jump from topic to topic and rarely follow a set, logical sequence, blogging too lends itself to an organic arrangement of information (images, commentary, citations, etc.) as unique as the personality of its creator. Fostering individuality, blogging has proven and will continue to be a powerful democratic instrument in building new communities free from geographical constraints.
From a business perspective, there are several potential reasons to blog such as: Customer Relations, Media Relations, Internal Collaboration, Knowledge Management and as a recruitment tool. You ultimately want to position yourself and your company as the leader of your industry which will help drive traffic back to your site.
Swipht has experience setting up WordPress, TypePad, Mephisto as well as Wikis and other Social Media systems. Our preferred choice is WordPress for its focus on aesthetics, web standards, and usability. All of these engines provide integration with Feedburner to share information in RSS readers. Some even have services built in to “ping” search engines that your blog has been updated.
"Finally, a fast blog software that produces valid XHTML and does not suffer the dreaded ShortOpenTag disease. The default pages are so well laid out that I got to my current page setup by merely editing the CSS file, another big plus!" |
